Brand NC!

We are just giddy!

Deputy Assistant Guvnor McCommerce and Commerce Secretary Duker announce a new branding program for NC!

Help us brand North Carolina. The N.C. Department of Commerce invites North Carolinians to share ideas and creative expressions demonstrating what North Carolina means to them as the department develops a new brand for marketing the state. The Brand North Carolina Project is being conducted by the University of North Carolina at Chapel Hill's Frank Hawkins Kenan Institute of Private Enterprise (KIPE) and sponsored by the Department of Commerce.

If it had been up to us, we would have chosen the Tootsie Roll Institute of Private Enterprise (TRIPE), but hey, let's get on with the branding.

[Secretary Decker said] "The best branding programs are grounded in the reality of a product, or a place. Who better to ask what North Carolina stands for than the people who live and work here?"

We couldn't agree more Sharon!

First is a creative expression contest open to all North Carolinians capturing "What NC Means to You". The contest seeks submissions that answer this question using any type of creative expression including but not limited to photography, poetry, song, dance, prose, video, art, or sculpture. For example, participants can submit a photograph or create a dance that represents to them the values, culture, and community of North Carolina.

C'mon, BlueNC, let's get branding! Start by tweeting your suggestions with the hashtag #brandNC . Post your suggestions on Facebook. Don't forget the happy dance, poetry and sculpture!

All the details are at BrandNC!

And for those who want to go the extra mile:

Finally, KIPE is recruiting volunteer Brand Ambassadors across the state to help spread the word about the project to friends, colleagues, networks, and communities. People are encouraged to go to www.surveymonkey.com/s/NCBrandAmbassadors to register as a possible Brand Ambassador volunteer.

Comments

Ah, Ricky, we miss ye

Sharon's Commerce Department apparently didn't hire the creative marketing genius of the caliber of Little Ricky Diaz, so they're going to spend our tax dollars to market the state using our new brand (including, don't forget, dance, sculpture and poetry!):

The Department of Commerce is currently seeking a professional marketing or advertising firm to develop final creative materials for the new brand, in collaboration with the KIPE team and other stakeholders. Further information about the Request for Proposals process can be found online at https://www.ips.state.nc.us/ips/AGENCY/PDF/10153100.pdf

-------------------------------------------------------
"What I see from the folks who are opposing our agenda is whining coming from losers." -- Thom Tillis

My submission

The most wonderful state in the world *

* Except for our lousy political leadership and culture wars. Other than that, we're cool.

____________________________________

“Don't tell me what you value, show me your budget, and I'll tell you what you value.”
― Joe Biden

Our state's leaders

may be bigoted misogynist racist gay-bashing corporate ALEC NRA Pope-Koch drones, but at least they're dishonest liars!

-------------------------------------------------------
"What I see from the folks who are opposing our agenda is whining coming from losers." -- Thom Tillis

NC ... Just like family ...

... just don't pay attention to that crazy ranting uncle in the statehouse....

You gotta know....

.....if it was Democrats "recruiting volunteer Brand Ambassadors across the state to help spread the word about the project to friends, colleagues, networks, and communities."

The Wingers would be going out of their skulls.

And they'd lead off

by screaming about wasting taxpayer dollars. Including by hiring a professional marketing firm when teachers go without pay raises.

But it's different now. The NC GOP is all about promoting democracy hypocrisy.

-------------------------------------------------------
"What I see from the folks who are opposing our agenda is whining coming from losers." -- Thom Tillis

And...

...youth corps, brainwashing & community activists....

I think I've already seen ....

... NC's rebranding campaign.

It is here.

Brilliant

Check the box, McDecker. You're done!

____________________________________

“Don't tell me what you value, show me your budget, and I'll tell you what you value.”
― Joe Biden