Candidates aren't allowed to coordinate with SuperPACs and issue advocacy groups. Of course, these groups want to make ads supportive of their candidates and need clean, professionally shot footage of them.
So, what's a candidate to do?
Well, you post unedited "b roll" footage of yourself to the Internet that SuperPACS and issue advocacy groups can download and use in their own ads. Both Republicans and Dems are doing it, including Kay Hagan.
While you're at it, you can make your own interview with Pat McCrory by inserting yourself as the interviewer and doing a bit of judicious editing.
Who knows? Maybe your video will wind up going viral.