New Richard Moore TV ad

Comments

Moore Speaks To Small Yet Diverse Cast of NC Actors

Young African-American Male lands coveted role as "High School Drop-Out".

I'm sorry. I'm sorry. It's a small thing. No one will notice. I'm sorry. It's a go. Lovely ad.

Actor?

Oh come on. Don't abandon sexy for snarky so early in the season.

I was a volunteer on the Gantt campaign and as such, was part of a small but diverse group of "actors" on an ad for him in his run against Helms way back when. I played the role of a white woman interested in hearing what he had to say. It wasn't much of a stretch, I'll grant you.

I'll never forget making that ad because 1. Gantt was so danged good at talking no matter how many takes were required, and 2. his moustache turned pink with all the powder they kept applying.

Ya know, to make that ad, we were posed, the light was tested, the sound was tested, the man's face was powdered (over and over) and I even brushed my hair beforehand. So . . . yeah, making ads will require that stuff.

All that is necessary for the triumph of evil is that good men do nothing
-Edmund Burke

Actually....it looked like that kid was the one

who didn't drop out. That even looked like a college campus he was walking on. Take another look....only this time open your eyes. ;)



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Vote Democratic! The ass you save may be your own.

Ok, Ok, I LIKE it!

And I like Richard Moore!

The ad is superb. Sometimes you gotta powder your moustache pink to run for Governor, too, I guess.

I have to say, it wasn't bad.

I started to fall asleep about halfway through the laundry list of things he'd do, but I didn't think it was that bad.

One of the pitfalls of childhood is that one doesn't have to understand something to feel it. - Carlos Ruiz Zafon

Jesus Swept ticked me off. Too short. I loved the characters and then POOF it was over.
-me

It's not such a small thing.

It plays on a stereotype, and it also highlights a fallacy in the policy proposal. We all know that young, black males are more likely to drop out of school. Why? It's not because they're black. There are a myriad of contributing factors - race is coincidental.

The whole "I'm going to reduce the high-school drop out rate" by concentrating on high school curriculum shows a complete lack of understanding of education and human development. (And no, I'm not a Perdue supporter.) If children are not engaged in education early, changes in the program in 9th or 10th grade is too late. Focusing on career preparation is great, but the skills that young people will need to even participate in such career prep are developed in elementary school, not high school. Additionally, the report that had so many politicians so freaked out about our high school graduation rate was misread by many. It focused on the number of students who graduated within 4 years. It left out the number of students who took longer than 4 years to graduate, but who successfully completed high school. It left out the number of students who transferred between high schools because they weren't included in the numbers of 4 year graduates. I'm not saying that we shouldn't work on improving the high school graduation rate -- of course we should. But the way to do it is not by only concentrating on high schools.

Bet you all can guess what's coming next from me: The small class size and high teacher pay has got to start with the lowest grades, and continue right through the highest. If you try to fix it at only the high school level, it will be too little, too late.

Be the change you wish to see in the world. --Gandhi

I agree

I hope he ties in a Pre-K and K-6 plan.

However, there's the eternal question of what to do with the kids in grades 7-12 right now ... as short sighted as it is. Though my high school had full AP and IB programs, we also had one of the best vocational programs in the state. And because of it we retained a few kids we wouldn't have otherwise.

Also, I'm a fan of the school construction plan because the educational debate in my county, the counties around mine, and other fast-growing counties in North Carolina has been completely limited by the over-emphasis on school construction. It's a divisive issue that is a major road block to any real local progress. If we can iterate better solutions for that issue, each county in North Carolina will be able to develop better local solutions for the problems facing our schools.

1 Thessalonians 5:21: But examine everything carefully; hold fast to that which is good.

I always wanted to be the avenging cowboy hero—that lone voice in the wilderness, fighting corruption and evil wherever I found it, and standing for freedom, truth and justice. - Bill Hicks

Small schools

We need a breakthrough in our thinking about schools. Moore's construction plan is a great start, but it doesn't go far enough. It helps us reduce the cost of building more "factory schools" - but more "factory schools" are part of the problem. Smaller schools would help us get many of the benefits the charter-school proponents want, without giving away the entire education system to the free-market extremists. Current criteria for public schools basically mean we either build huge school complexes, or we build nothing at all.

I'd rather see 1000 small schools instead of 100 huge ones - and I wouldn't be surprised if there's a way for the cost to be the same or less.

How people watch ads

This is a long television commercial and asking viewers to stay with it is asking a lot. That said, it's pretty darn good. Most regular people will not judge it critically the way activists do, they'll listen for the overall intent and feel, and I suspect they'll like the message and the delivery of this ad. Some other observations:

1. Great production values. Mr. Moore is good on camera.
2. The digs at his opponent are subtle (stop pointing fingers) and will go over okay with most people. I thought he did a good job highlighting his style and strengths.
3. The prescriptions for what to do about specific problems are on the light side, as they always are in television spots. For example "cutting waste" is something everybody talks about, though it strikes me as not especially productive in health care.

All in all, a great debut and a solid commercial. It'll be interesting to see what the media buy looks like - and whether The Daily Show is in the mix.

Right to Work State

Yes, we NC comedy writers are still shackled to our laptops.

But you make a great point: "Regular people" watch ads differently than we do here at BlueNC and this ad will play well for them. We, on the other hand, have the background and acumen to dissect these messages from the great mysterious political beyond and owe it to the readership here (our friends and compatriots) to buzz in with the occasional twinge of doubt.

He just might get me

with the DOT reforms.

I have some issues with his stances on tax policy and immigration reform, but I have to say, taking the politics out of road building would be very very good.

Imagine, decisions on mass transit funding not dependent on a DOT more concerned with raising money for political campaigns.

"85% of Republicans are Democrats who don't know what's going on." -Robert Kennedy, Jr.

"Man is free at the moment he wishes to be." -Voltaire

Agreed.

Road funding is a morass, and there is no reason for it to be.

One of the pitfalls of childhood is that one doesn't have to understand something to feel it. - Carlos Ruiz Zafon

Jesus Swept ticked me off. Too short. I loved the characters and then POOF it was over.
-me

Mass transit funding?

Mass transit funding? This ad talks about roads. I know that's a hot potato issue, but if I never hear another candidate opine about road-building it'll be too soon.

That said, he's right about taking the politics out of transportation decisions. It'll be interesting to see how that might be done.

The problem with mass transit at the state level....

is that so many rural voters CAN'T use it. They see no point in their tax dollars going to it. The issue has to be couched as a savings to the state as a whole somehow.

One of the pitfalls of childhood is that one doesn't have to understand something to feel it. - Carlos Ruiz Zafon

Jesus Swept ticked me off. Too short. I loved the characters and then POOF it was over.
-me

540

I imagine I'll use 540 around Raleigh less than five times in my entire life, and it's located 15 miles from where I live. I see no point in my tax dollars going to it.

Just sayin'.

That means I use it more than you.

You'd pay a little to keep me from getting lost in the big, bad Triangle, wouldn't you? :)

Be the change you wish to see in the world. --Gandhi

That's my whole point.

We don't do a good job describing why mass transit is important for the state.

One of the pitfalls of childhood is that one doesn't have to understand something to feel it. - Carlos Ruiz Zafon

Jesus Swept ticked me off. Too short. I loved the characters and then POOF it was over.
-me

Yup - and we've got to put a personal face on it.

Instead of thinking about faceless cars going endlessly around the Triangle, you have to envision the people you know who will be helped by it. If a nickel would help you find your way better, I'd be glad to pay it, because I've met you once, and I would hate for you to be lost or stuck in traffic.

Be the change you wish to see in the world. --Gandhi

I didnt like it

I got bored halfway through, and have no idea what it was about.

"Keep the Faith"

"Keep the Faith"

You have the attention span of a gnat

but I love you anyway. :)



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Vote Democratic! The ass you save may be your own.

NEW Moore ad...

"When he emerges from the woods, I can hardly believe my eyes..."

Man, that says it all.

I searched "Richard Moore" on Youtube looking for a DIFFERENT ad that I saw on TV last night and this popped up under the title "RICHARD MOORE: PRIMO BUCK"

I LOL'd so loud...

Again, absolutely NO REFLECTION on my thoughts on the candidate, of whom I have entertained very few at this point...

Although I do think he should add this link to his site...

You really are stretching it now

You sound a bit bitter this morning.



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Vote Democratic! The ass you save may be your own.