Thomas Mills recently cautioned Democrats to avoid campaigning against the NRA. I tend to agree with him. The NRA is a distraction. I'd also caution candidates against running on "gun control" or "gun safety." The former is too broad and squishy. And though the latter is admirable, almost any sane person is already in favor of it. I'm not sure "gun safety" buys us anything.
When I talk about the issue, I talk about machine guns. Two simple words that are easy to understand and easy for regular people to be against. Gangs have machine guns. Gangs are bad. Machine guns are bad. It's not complicated.
When you're out and about in the world, try referring to "machine guns" instead of "gun control." Here's my favorite approach:
"I'm sorry, but it just doesn't make sense for armed citizens to carry machine guns around. I've tried to come up with a reasonable justification, but I can't. And don't try to make this a Second Amendment issue. Our society wisely controls all kinds of weapons, including bazookas, missiles, tanks, and chemical and biological agents. All of these things can kill many people in a matter of seconds. That's what machine guns do. We need to stop their spread."
I realize there will always be people who say they need machine guns to rebel against the threat of a totalitarian takeover. I can almost accept that argument, but only almost. Right-wing ammosexuals clearly support Donald Trump and the raping of America. They have no credibility as patriots. None whatsoever.